1.3 Audience & Purpose

Warm-up: House Hunting: a Real Estate Agent

Task 1: Writing for Different Purposes [30 min]

Homework Check: Types of Memos

1) Identifying Steps

• Good news memo sample
• Bad news memo sample
• Persuasive memo sample

2) Critique of online advertisements for VITA Services:

• U of Iowa Example 
• MSU Example 
• Fisher College of Business Example 
• CSUSB Example 

Task 2: Writing for Different Audiences [80 min]
"Let's eat at McDonalds" (group presentation)

 Spend 20 minutes for preparation. Create an outline with 3 main ideas to persuade your assigned audiences by using audience analysis questions (Key). You may research Mcdonalds' homepage for some ideas, but do not invent qualities that are not real.

  

Homework: Check Daily Schedule